Markstrat – from software to marketing strategies
East-European Center for Research in Economics and Business (ECREB) and the Faculty of Economics and Business Administration invite all interested to attend a discussion regarding the Markstrat Software.
A simulation game created by Jean-Claude Larréché, that lets the players to take control of a virtual corporation and make decisions on its behalf. Our guest is Mihai Calciu, Associate Professor at Université Lille 1 – Sciences et Technologies (France).The event will take place in room P02 from the headquarters of the Faculty of Economics and Business...